A founder-led consumer brand
venture lab, built through execution.
Product innovation, marketplace scaling, brand incubation and global commerce infrastructure — engineered from 14+ years of operating across D2C ecosystems, performance platforms and consumer categories.
Fourteen years of operating across product,
marketplaces and consumer brand scaling.
MLSPL is not a theoretical playbook. It is the operating residue of brands built, marketplaces scaled, teams led, and P&Ls owned across India and global commerce.
Years across D2C, marketplaces & consumer brand strategy
Growth and marketing exposure managed
SKUs conceptualized and launched
Units sold across consumer categories
Geographies operated — IN, US, UK, EU, UAE, MENA, SEA
Categories built — skincare, wellness, food, apparel, hygiene, supplements
"This is what fourteen years of execution looks like."
An operating company, not an agency.
Six interlocking surfaces — product, marketplace, D2C, global, brand and operational leverage — that together form the infrastructure modern consumer brands plug into.
Product Innovation Lab
Formulation, sourcing, packaging and category architecture — building products engineered to earn shelf and consumer.
Marketplace Scaling Infrastructure
Operating systems across Amazon, Flipkart, Shopify, D2C and international FBA — built inside the platforms, not adjacent to them.
D2C Venture Ecosystem
Brand incubation, performance media, retention and P&L engineering for the next generation of consumer companies.
Global Commerce Expansion
Compliance, fulfilment and localization across US, UK, EU, UAE, MENA and SEA — cross-border by design.
Brand Architecture & GTM
Positioning, pricing, distribution and launch systems that compound — not one-off campaigns.
Operational Leverage
Playbooks, dashboards and rituals that turn early traction into durable, repeatable revenue engines.
The work, photographed where it happens.
A timeline written in execution.
Early analytics & operations
First operating exposure across analytics, reporting, and operational rigor — the substrate underneath every later decision.
Greenberry Organics launched
Bootstrapped a premium consumer brand from product formulation to marketplace shelf — the formative D2C and category-build chapter.
Scale chapter at Greenberry
45,000+ customers · 5L+ units shipped · ₹23.62 Cr turnover · 100+ SKUs developed across skincare, hair, body and wellness.
Marketplace & growth leadership
Operating roles across marketplace scaling and performance ecosystems — Amazon, Flipkart, D2C, international FBA.
Pixel Media · consumer brand infrastructure
Expanded into media, performance, and the operating infrastructure that modern consumer brands plug into.
MLSPL — consumer growth ecosystem
Mehra Life Sciences is now a founder-led operating company: a product lab, marketplace engine, and brand incubation platform.
Operating history, not a logo wall.
Brands built, scaled, advised, and operated across BPC, wellness, food, apparel, hygiene and performance media. Each engagement is a live operating relationship — not a deck.
Greenberry Organics
Bootstrapped premium personal care brand. 45,000+ customers, 100+ SKUs, ₹23.62 Cr turnover across D2C and marketplaces.
SOL
Category positioning and marketplace scaling for a modern wellness brand.
First Bud Organics
Marketplace operations, catalog architecture and performance systems.
Trulysage
End-to-end launch infrastructure across D2C and Amazon.
SuperCluster Pi
Ecosystem build for next-generation consumer commerce.
Pixel Media
Performance ecosystems and brand-side media operating systems.
Sirona
Marketplace operations across Amazon, Flipkart and Q-commerce.
Bella Vita
Catalog, advertising and retail readiness at category-leader scale.
AdsXMedia
Acquisition and creative systems built for D2C economics.
Built inside real marketplace ecosystems.
Not a deck of best practices. Operating intuition from years inside Amazon, Flipkart, Shopify, D2C funnels, international FBA, performance media and product launch systems.
- BPC · 38
- Wellness · 24
- Food · 18
- Apparel · 12
- Hygiene · 8
Categories known at depth — built, scaled, and shipped.
Cross-border, by design.
Compliance, fulfilment, marketplace ops and localization across seven geographies — engineered for brands that intend to operate, not just list, internationally.
From Greenberry Organics to a consumer growth ecosystem.
MLSPL is the operating residue of a decade-plus inside consumer brands — Greenberry's bootstrapped scale, marketplace operating roles, multi-brand ecosystem builds, and the infrastructure layer that ties it all together.
Read the builder's story